Privacy Policy

Introduction

Pimplum ("we," "our," or "us") operates a marketplace platform that connects users with local service providers in Lithuania and the European Union. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website, mobile application, and related services.

We are committed to protecting your privacy and complying with the General Data Protection Regulation (GDPR) and other applicable data protection laws in the European Union. By using our services, you consent to the practices described in this policy.

Information We Collect

We collect information that you provide directly to us and information we obtain automatically when you use our services:

• Account information: Name, email address, phone number, profile photo, and password when you create an account.
• Booking and transaction data: Service requests, booking history, payment information, and communications with service providers.
• Location data: Approximate or precise location to help you find nearby service providers (beauty, pet grooming, home cleaning, plumbing, etc.).
• Device and usage information: IP address, browser type, device identifiers, and how you interact with our platform.
• Provider information: Business details, service offerings, reviews, and verification documents for service providers.

How We Use Information

We use the information we collect to:

• Provide, maintain, and improve our marketplace and services
• Connect you with local service providers and facilitate bookings
• Process payments and prevent fraud
• Send transactional communications (e.g., booking confirmations, reminders)
• Personalize your experience and show relevant services based on your location and preferences
• Comply with legal obligations and enforce our terms
• Analyze usage patterns to improve our platform

Sharing of Information

We may share your information in the following circumstances:

• Service providers: With the professionals you book (e.g., beauty salons, plumbers, cleaners) to fulfill your requests.
• Service partners: With payment processors, hosting providers, and analytics services that help us operate our platform, under strict data processing agreements.
• Legal requirements: When required by law, court order, or to protect our rights, safety, or property.
• With your consent: When you have given us explicit permission to share your data.

We do not sell your personal data to third parties.

Cookies

We use cookies and similar technologies (e.g., local storage) to:

• Keep you signed in and remember your preferences
• Store your location settings to show relevant local services
• Understand how you use our platform and improve performance
• Deliver relevant advertising (where applicable and with your consent)

You can manage cookie preferences through your browser settings. Some features may not work correctly if you disable certain cookies.

Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes described in this policy, unless a longer retention period is required by law. For example:

• Account data: Until you delete your account, plus a reasonable period for legal and operational purposes
• Transaction and booking records: As required for accounting, tax, and dispute resolution (typically up to 7 years)
• Marketing communications: Until you unsubscribe or withdraw consent
• Logs and analytics: Typically anonymized or deleted within a defined period

Your Rights (GDPR)

If you are in the European Economic Area (EEA), including Lithuania, you have the following rights under the GDPR:

• Right of access: Request a copy of the personal data we hold about you.
• Right to rectification: Request correction of inaccurate or incomplete data.
• Right to erasure: Request deletion of your personal data in certain circumstances.
• Right to restrict processing: Request that we limit how we use your data.
• Right to data portability: Receive your data in a structured, machine-readable format.
• Right to object: Object to processing based on legitimate interests or for direct marketing.
• Right to withdraw consent: Withdraw consent at any time where we rely on it.
• Right to lodge a complaint: File a complaint with your local data protection authority (e.g., the State Data Protection Inspectorate in Lithuania).

To exercise any of these rights, please contact us at privacy@pimplum.com. We will respond within one month.

Children's Privacy

Our services are not directed to individuals under 16 years of age. We do not knowingly collect personal data from children. If you become aware that a child has provided us with personal data, please contact us at privacy@pimplum.com, and we will take steps to delete such information.

Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on this page and updating the "Last updated" date. For significant changes, we may also notify you by email or through our platform. We encourage you to review this policy periodically.